BA My Flightpath

BA My Flightpath
Role: Design, illustration
Client: British Airways
Agency: OgilvyOne
2013

 

Screen designs for British Airways’ My Flightpath feature for Executive Club members.

British Airways had a lot of data about their members’ travel and decided create a flight logging/tracking tool so members would be able to see where they’ve been with BA. It tracks members’ flight data and presents it visually as an interactive map, allowing them to see cities and countries visited, fun comparative infographical ‘facts’ (such as their accrued miles as ‘X around the globe’) as well as allowing them to collect passport badges and share them on social media.

Some articles about My Flightpath:

Tech Traveller

Head For Points

 

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