
Identity and website
Identity and website design for Goya Design Studio across 4 screen size breakpoints. Omar, the studio founder and UX specialist, had some idea of the logo direction and had done UX scamps for key pages.
We began with a black and green colour palette that developed into a primary and muted secondary one, used for illustrations and light/dark design. The key green was brightened and made slightly cooler than the grass green original to complement the blues.







Early development exploration







