Sydenham Arts Film Club refresh

A visual refresh of the Sydenham Arts Film Club identity including logo, posters, and social assets.

I’ve been doing the designs and running the instagram account for Sydenham Film Club since 2014 and inherited the previous look and fonts. I wanted to refresh the look and feel since our merger with Sydenham Arts in 2019 (and to reflect our new name).

The red was lightened and a halftone pattern look used for some visual interest. The fonts were also updated to Futura, as a slight nod to old Hollywood glamour while being clean and modern.

All the social templates were updated with the new look – including Instagram posts, Facebook cover and event posts, Twitter cover, and Eventbrite image – as well as the poster template and website.